Via iLibrarian: JupiterResearch has released a report showing significant use of widgets and gadgets on social networks.
If only I had known about this last week before my presentation on widgets, gadgets, and badges I could have included some really nice statistics about how much they are used. While the stats are encouraging, they do show that most people do not use widgets. Based on feedback from my presentation, I would guess this is because people do not have a sense of how trivially easy it is to use them, and because they feel that do not have a place to use them. Widgets can be used in more places than just in blogs. The JupiterResearch report focuses on how they are used in social networks, but they can be put on websites, in signature lines and just about any place that you can cut-and-paste a little bit of HTML.
The report also shows that people usually get their widgets from a friend. This could be because of the impact of social network applications and the concentration of information sharing activities there. On the other hand it could be because, people don’t realize that using widgets is as easy as “cut-and-paste” until a friend makes that obvious to them.

The slides for my presentation at Netspeed 2007 are avaialble for download now